Engagement Dynamics and Educational Quality of Bronchoscopy Content on YouTube: A Six-Year Longitudinal Study
DOI:
https://doi.org/10.66288/actamedi.2026.79Keywords:
Bronchoscopy, Youtube, Medical EducationAbstract
Background: Bronchoscopy is a vital diagnostic and therapeutic tool in pulmonary medicine. As digital platforms become primary sources for medical training, YouTube has emerged as a significant repository for procedural videos. However, the educational quality and reliability of this content remain inconsistent. This study aimed to evaluate the engagement dynamics and longitudinal trends of bronchoscopy-related content on YouTube from 2020 to 2026.
Methods: Metadata from 300 Turkish-language bronchoscopy videos published between 2020 and 2026 were collected using the "YouTube Scraper" program. Key metrics included view counts, likes, interaction indices (likes/views), and viewing rates (views/upload duration). Statistical analysis was performed using JASP (Version 0.96), employing the Mann-Whitney U and Kruskal-Wallis tests to assess non-normally distributed data.
Results: Video publications peaked in 2025 with 76 videos (25.3%). While the interaction index was highest in 2025, no statistically significant difference was found across the years (p=0.501). Conversely, viewing rates showed significant variation (p=0.001), with a substantial peak in 2024 (mean: 290.6) and a notable increase in 2026 (mean: 126.2).
Conclusion: YouTube is a widely utilized resource for bronchoscopy education, showing increasing engagement over time. Despite its popularity, the lack of standardized peer review and the weak correlation between popularity and educational quality necessitate caution. Medical educators should guide trainees toward high-quality, evidence-based content to ensure clinical safety.
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